Search engine optimization (SEO) is the practice of improving the volume and quality of traffic to your website via organic search results. SEO can be into 2 categories: On-Page SEO and Off-Page SEO. Both play a role in achieving high rankings. w3leraner offer a SEO Course online classes with skype.
SEO stands for Search Engine Optimization. This is the practice of improving your website’s visibility in search engines like Google, Bing, Yahoo etc. SEO can be achieved through many methods including link building, content marketing, social media marketing, email marketing, etc.
SEO Course Syllabus
- Introduction of SEO Course online
- What is SEO
- What is Keyword
- What is Google Work
- Google Algorithm Work
- Keyword Research
- Google Trands
- Google Keyword Planner
- Google Analytics
- On Page SEO
- How To Right SEO Friendly Article
- On Page Optimization
- What is Off Page SEO
- Link Building
- Keyword Postion Checking
- SEO Tools
- Google Updates
2. Keyword Research
Keywords are what people use to find things online. In order to optimize your site for search engines like Google, Bing, and Yahoo, it’s important to know how people search for them. There are several tools that can help you find these keywords including Google Trends, SEMRush, and Market Samurai. Once you have a list of keywords, it’s time to add them to your page. You should include them in your title, URL, header tags, and anywhere else they make sense for your content.
3. Content Marketing
Content marketing is becoming more and more important for businesses. If you want to improve your business’ visibility and attract new customers, you need to create great content. This doesn’t mean just posting blog articles. You can post videos, images, news releases, etc. to share valuable information with your followers.
What is SEO
Search Engine Optimization (SEO) is the practice of optimizing your website content so that it ranks higher in search engine results. This means that if someone types in keywords into Google, they are likely to find your site at the top of the list. SEO can be done through many different methods but the two most common ways are off-site optimization and on-page optimization. Off-site optimization includes things like link building, social media marketing, and other forms of internet promotion. On-page optimization refers to how well optimized your actual web pages are for search engines.
2. Keywords
Keywords are what people type into search engines to find websites. These words should appear multiple times throughout your website’s content. If you have a page about dogs, then the keyword “dogs” would not make sense since it appears only once. However, if you have a page about dog food, then the word “dog” appears twice. In this case, the page about dog food would rank better than the page about dogs.
3. Content
Content is the information that you want visitors to read. When creating content, keep in mind that search engines look at the amount of text on a page, the quality of the text, and the number of links on the page. So, don’t just write a bunch of text and expect it to rank high. You need to create good quality content that has relevant information.
4. Links
Links are any kind of connection between two websites. They can be internal, external, or both. Internal links connect pages on your own website while external links connect to other sites. Both kinds of links help search engines understand the relationship between the linked pages.
5. Backlinks
Backlinks are links from other websites to yours. As long as those websites are related to your niche, backlinks are great. Some people even buy backlinks from low-quality websites that aren’t related to their niche. Don’t do this! Instead, focus on getting natural backlinks from websites that are similar to your niche.
6. Social Media Marketing
Social media marketing is using social networking platforms like Facebook, Twitter, LinkedIn, Instagram, etc. to promote your business. There are several benefits including having a large audience, reaching potential customers, and being able to build relationships with influencers. seo course online classes with beginner level training. Best SEO course on Udemy.com
On Page Optimization
1. Title Tags
The title tag is the first thing that visitors see when they arrive at your site. This is how search engines like Google determine what your page is about. Make sure that this is something relevant to your content.
2. Meta Description
Meta description tags are hidden inside the head section of your HTML code. They help search engines better understand your page’s content. You should include keywords related to your page’s topic, but don’t go overboard. Try not to use more than 150 characters.
3. URL Structure
URL structure refers to the way your URLs look. If you have a lot of pages on your website, then try to make them easy to remember. Use numbers instead of words for your page names.